Canadian customers name ‘most craveable’ pizza chains

Not only did Pizza Hut lead the charge for the most robust footprint expansion
in 2023, per Technomic’s recently released 2024 Top 200 Canadian Chain Restaurant Report, but the chain also leads for “most craveable pizza,” according to its recent guests.

The data comes from Technomic Ignite Consumer report, which seeks to understand guest experience at restaurant chains in Canada.

The research suggests that the availability of unique, craveable items that cannot be made at home is important to 71 per cent of food-service consumers when deciding which restaurant to select, Technomic said in a news release. Millennials prioritize this attribute the most, with 75 per cent saying it is an important part of the decision-making process.

According to Technomic’s Ignite Consumer research report, Pizza Hut has “most craveable pizza” with Panago Pizza, Pizza Delight, Pizza Pizza and Domino’s rounding out the list.